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Highlight do projeto Porto E-Pass da Nhdesign

Porto E-Pass

Porto, 2026

72 Hours to Enjoy Porto at its best.

  • Branding
Imagem principal do projeto Porto E-Pass da Nhdesign

Description

Porto E-Pass is a digital pass that combines exclusive discounts, curated experiences and a carefully designed three-day itinerary to help visitors discover the city. More than a collection of offers, it acts as a digital guide that simplifies the way people explore Porto.

At nhdesign, we created a visual identity inspired by the digital world, making the user experience the foundation of the brand. The graphic system draws from interface design, navigation systems and pixel-based aesthetics to build a contemporary, intuitive and memorable identity. From the logo to the custom iconography, every element was designed to connect technology with Porto's cultural heritage, resulting in a cohesive brand across every touchpoint.

  • Pantone 1575 C

    C: 0
    M: 50
    Y: 80
    K: 0

    R: 255
    G: 127
    B: 50

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  • Pantone 387 C

    C: 8
    M: 0
    Y: 76
    K: 2

    R: 229
    G: 249
    B: 59

    #e5f93b

  • Pantone 2725 C

    C: 49
    M: 52
    Y: 0
    K: 24

    R: 99
    G: 93
    B: 194

    #635dc2

  • Pantone Cool Gray 1 C

    C: 0
    M: 0
    Y: 0
    K: 9

    R: 231
    G: 231
    B: 231

    #e7e7e7

  • Pantone Black 7 C

    C: 0
    M: 4
    Y: 2
    K: 82

    R: 46
    G: 44
    B: 45

    #2e2c2d

Nhdesign project Porto E-Pass: Construction grid used to develop the Porto E-Pass logo.
Construction grid used to develop the Porto E-Pass logo.
Nhdesign project Porto E-Pass: Visual identity applied across urban graphics and promotional materials.
Visual identity applied across urban graphics and promotional materials.
Nhdesign project Porto E-Pass: Graphic card system designed to showcase destinations and experiences.
Graphic card system designed to showcase destinations and experiences.
Nhdesign project Porto E-Pass: Custom icon set inspired by Porto's cultural landmarks and visitor experiences.
Custom icon set inspired by Porto's cultural landmarks and visitor experiences.
Nhdesign project Porto E-Pass: Editorial system designed to organise the Porto E-Pass experience across three days.
Editorial system designed to organise the Porto E-Pass experience across three days.